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More expensive without the 50 öre coin


When the 50 Öre coin went out of circulation last year, there were fears that it would be costly for consumers in the form of “tactical” price rises! What happened when goods priced 49 Öre or less were rounded down to whole Crowns, whilst prices between 50 and 99 Öre were rounded up?

An amateur survey showed that the fears were justified. A receipt for six items from a grocery store the other day showed that the items had a price per kilo of SEK 24.90, 9.90, 69.90, 2 x 29.90 and 14.90. Take a look at shops’ adverts and flyers too: if the prices aren’t in whole Crowns, the Öre prices are only 50 or 90!

You may think that this is only a small amount, but it confirms the age-old truth that the consumer is always the loser when changes are made to the monetary system.

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